Startup women’s leagues in U.S. on the rise, fuelled by popularity of women’s sports

Lunar Owls forward Napheesa Collier charges past Vinyl wing Rae Burrell in their Unrivaled 3-on-3 basketball semifinal on March 16, 2025 in Medley, Florida.

At least eight women’s pro leagues have launched in the United States the past three years, including 3-on-3 basketball loop Unrivaled, seizing on rising viewership, bigger sponsorship deals and a fan base more eager than ever to support female athletes.

CBC | Sports News

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